Spellbinders’ Design Team

Hailing from several countries, these diverse women design projects for Spellbinders® Idea Gallery, trade and consumer events, and advertising. Their work has been featured in nearly every major paper crafts magazine and they have taught paper crafting classes at small stores, consumer conventions, and events. They are real women who have families and jobs, and have a passion for using Spellbinders products in innovative ways. Get to know them by reading their personal blogs and experience their art in the Idea Gallery.

AJ Otto, Design Team Coordinator

AJ has been crafting since as long as she can remember, but the spark to get into paper crafting began when she was pregnant with her oldest child. Wanting to preserve every moment and memory led her to scrapbooking. Although she has since gone into card making, she still scrapbooks but with a “less is more” approach which can also be found in her card designs. AJ loves linear graphic images and clean lined designs which has carried over to her overall crafting style.

She is a stay at home mom to two children, Will (14) and Lauren (9). Along with her husband, they live in the Pacific Northwest area and love the outdoors. They spend time kayaking, skiing or hanging out at the beach. She also loves to cook, bake and does photography…and recently taken up beading again.

AJ blogs at The Willow Garden.
  AJ Otto


Beck Beattie

Although her full name is Rebecca, most know her as Beck or BT (short for her surname). Beck’s love of paper crafting includes scrapbooking layouts to projects to cards – she loves to try anything! She describes her style as layered and detailed with an element of control (she claims “it must be the Virgo in me”). She enjoys working with different products and the challenge of trying different styles and techniques. Married to her wonderful husband who is very supportive of her craft, they have two beautiful boys (2.5 years old and 4 years old) that keep her on her toes. Thrilled to be part of the design team, her love of Spellbinders die template began when she looked at the dies to create various elements on her pages. She especially loves to challenge herself to put embellishments other than flowers on her “boy” projects! Through the years as new and different products appear in the paper crafting world, her addiction to Spellbinders has been consistent. Ask what her favorite die template is? She truly loves it all!

Beck blogs at Beck BT.
  Beck Beattie


Jennifer Ingle

Jennifer started crafting as soon as her tiny fingers could hold a crayon. She loved working with paper and glue and would create mountains of projects that she would then set up on a table as a 'craft fair' and sell to her own parents. She entered the world of scrapbooking while in college, wanting to do something creative with the photos she was taking. The love of paper crafting has grown so very much since that moment. She moved from scrapbooking into card making and also dabbles in art doll creation, assemblage pieces, and water color. Jennifer has had the honor of winning a few major crafting contests and has been published many times in leading magazines in the industry.

Jennifer lives in the Boston area with her husband Sean and their black lab, Maggie. She works full time as a Senior QA Engineer for a small software company by day. She loves children's literature, eating delicious food, telling terrible jokes, laughing, and generally just having fun. She makes stuff. It's what she does.

Jennifer blogs at Just Jingle.


Judy Hayes

Judy has enjoyed creating things as long as she can remember. When she saw a demonstration of rubber stamping and heat embossing, she was hooked! That led to card making with rubber stamps and eventually to Spellbinders and the world of die cutting! She loves the versatility of Spellbinders die cut shapes, not only for paper but also fabric, metal foils and much more. Her favorite crafts are metal embossing, rubber stamping, sewing, soldering, crocheting, knitting, jewelry making and gardening.

Judy and husband Dennis live in rural southwestern Minnesota where they enjoy the beauty of farmland all around them. They have 3 grown children, 4 wonderful grandchildren and a cat named Lilly. Judy works full time as Postmaster in Walnut Grove, Minnesota.

Judy blogs at Creating...My Style.
  Judy Hayes


Julia Stainton

Julia loves all things crafty and can never resist trying out something new. Expressing herself through art and design has always been a favorite outlet and she always loves keeping her hands busy. Julia has enjoyed home décor and crafts, sewing and all kinds of needlework. In 1999 she started getting interested in paper crafting, scrapbooking in particular. As her family expanded she found card making better suited her schedule and was excited to start creating daily. A few years later she worked up the courage to start submitting her work for publication and now has an extensive publication resume. Julia’s style varies from clean and simple to freestyle but almost always has a distinctive feminine approach to design.

Julia is also busy with family life as she has five children ranging from 23 down to 9. She, her husband and family live in a renovated old farmhouse in South-Western Ontario. She loves baking, reading and decorating and making the most of short Canadian summers.

Julia blogs at Belle Papier.


Latisha Yoast

Latisha was born and raised in Northern California but currently lives in Florida with her husband Jess, a U.S. Navy helicopter pilot, her son Jacob who is 13 in the eighth grade and daughter Kendall, who is a freshman at Florida State University.

She has been professionally crafting since 2006 have had over 500 projects published in print magazines and television. Her style is clean and balanced with a little touch of classic. In addition to designing with Spellbinder Paper Arts, she designs for manufacturers such as Lawn Fawn, Scrapbook Adhesives by 3L® and Fancy Pants Designs.

Latisha blogs at A Busy Little Craftee Bee.


Loretta Lock

Loretta hails from Calgary, Alberta Canada. She’s been crafting “forever.” She knits, sews (had her own tailoring business until recently), paper crafts and does needlework. Everything Loretta sees is game for inspiration! She loves paper crafting because she finds it to be a very forgiving medium to work with and it allows her to continue using various techniques from water coloring to alcohol marker coloring to cutting and sewing and so much more.

She and her husband of 23 years have four kids: Morgan (19), Hannah (18), Marcus (16) and Rachel (13). She was a stay at home homeschool mom until two years ago when she returned to work. Currently Loretta is working on a Master's Degree in Education and is a high school teacher, teaching foods and fashion. She also foster rescue dogs for the last 5 years.

Loretta blogs at Love To Create.


Marielle Le Blanc

Marielle has always been a crafty person but really got addicted to scrapbooking after the birth of Gabriel in 2002. She enjoys the "ME" time and loves the beautiful projects she can create with her hands, using gorgeous papers and imagination!

She lives on the east coast of Canada, in Dieppe, New Brunswick, with my husband of 12 years and their two great little guys, Gabriel (11) and Felix (9). They are often the subjects of many layouts! Marielle works part-time as a nurse in the outpatients clinics which she loves to do. She also loves to play in the garden, go on hikes with the boys and is #1 supporter of her boys at hockey and at baseball.

Marielle blogs at Le Scrap de Marilou.
  Marielle LeBlanc


Teresa Horner

Teresa has been drawing, painting, sewing and crafting since she was just a little girl. She went to school for graphic design and costumes which she uses those skills often in her creations for work, family and friends. She has been on many design teams and has been published in both online and print publications. In her spare time she teaches card classes and other fun projects using Spellbinders dies at her local scrapbook store.

Teresa is married with two wonderful kids and two dogs, living in sunny southern California. When she is not crafting she likes to spend time hiking, hanging out at the beach, traveling, cooking, shopping and working in her gardens.

Teresa blogs at Victorian Paper Queen.
  Teresa Horner


Tina McDonald

Tina leads a busy but exciting life in New Brunswick, Canada, with her hubby of 12 years and five wonderful children. They range in age from 22 months to 9 years old. Tina's escape from everyday reality is scrapbooking, and she's been doing it for over 8 years, and teaching it for almost as long. "I draw inspiration from life around me! Everything from the looks on my children's faces, to their clothes, music we listen to, and emotions in our daily life!" says Tina. Her style can be described as romantic, clean and simple. She loves distressing, black and white photos and journaling strips. Her first love is scrapbooking, but she has grown to enjoy cardmaking and mixed media. Tina currently serves several companies as a design team member and has been published in many popular magazines. This is Tina’s second term as a Spellbinders Design Team Member.

When not crafting, she makes time to cook, read and spend time with family.

Tina blogs at My Sanity.
  Tina McDonald


Yana Smakula

Yana lives in Ukraine and is married with two black cats whom they can’t live without! She loves to travel around the world to meet new people, to discover new cultures and to explore. She used to live in Las Vegas as a foreign exchange high school student and fell in love with the U.S.

She enjoys scrapbooking and mostly scrapbooks her travels. Her other passion is card making because it gives her the excuse to experiment with new techniques and new products on a smaller platform. Her current “go to” technique is using stamps and dies together. Her favorite season is Christmas because she was fascinated with American Christmas traditions such as its decorations, nativity villages, wrapped gifts, shaped cookies and such much more! Every year she goes absolutely crazy decorating their apartment for the holidays.

Yana blogs at Cardmaking & Scrapbooking.

Spellbinders’ Blog Team

Becca Feeken

Since she was a school girl, Becca’s been making something. She began knitting, crocheting, sewing and embroidering at a young age, developing an artistic interest in fibers, textures and color. Her fascination with crafting exploded into a studio full of paper, craft tools, markers, yarn, fabric and more importantly a lifestyle. Crafting is her creative outlet and personal therapy. Although seasoned and skilled in a number of areas, paper crafting is her favorite. Introduced to stamping through an embroidery friend in 1995, Becca was immediately hooked with a particular love for die cutting. Her inspiration comes from her passion for the craft and her desire to express herself creatively striving to things in an unexpected way. Her favorite Spellbinders products are Labels, Pendants and Frameabilities®. A 25 year Florida resident, Becca has worked for a hotel company for 20+ years as a Network Engineer. Crafting is her relief from a heavily technical day! She has three children in college, all living locally.

Becca blogs at Amazing Paper Grace.
  Becca Feeken


Darsie Bruno

Darsie is a lifelong crafter, although she started stamping in 2004. She considers herself a cardmaker, but loves a good mixed media project! She describes her style as elegant, frilly and Victorian inspired. She spends her days as a papercrafting teacher, creating handmade crafts to sell, and is a member of multiple design teams. Her work has been published in many of the leading stamping magazines.

Darsie lives in upstate New York and is a mom to three, Nessa, Lee, and Al, all adults now. She is encouraged and inspired by them, as well as her brother Scott and sister Robin, and the memories of her parents. In her spare time Darsie loves reading mystery and romance novels, watching old movies and relaxing by the lake.

Darsie blogs at Crafting with Darsie.
  Darsie Bruno


Debbie Olson

Debbie Olson is a designer with a passion for teaching. With a background in graphic design and education, teaching paper crafting was a natural outlet for fulfilling the creative urge on a time-budget. She has been privileged to work with many industry leaders, including several stamp companies, paper and accessory companies, and a marker company, as well as Spellbinders Paper Arts. Her favorite Spellbinders dies are generally those with clean, simple lines -currently the Labels series. In her non-paper crafting free time, she plays piano, works with stained glass, and enjoys spending time with her husband and eleven-year-old son in the beautiful Upper Peninsula of Michigan.

Debbie blogs at Thinking Inking.
  Debbie Olson


Linda Duke

Linda lives in California's Central San Joaquin Valley. As a child, she always had a pencil and paper in her hands. After living in Europe for three years, she studied under a local artist that taught her how to expand her art. After returning to the US, Linda became a Certified Instructor in ceramics and then branched out to the National Society of Decorative Painters. Linda has always dabbled in all crafty things - beading, polymer clay, wire art, knitting/crocheting and rubber stamping. Linda is in her sixth year as a Spellbinders designer.

Linda blogs at lindaduke.typepad.com.
  Linda Duke


Michelle Woerner

Michelle was introduced to stamping through a home party consultant and never looked back. She considers herself a card maker and enjoys the satisfaction of finishing a card and giving it to a friend. Her style has evolved to be clean and simple. "But, I love to play around with embellishments and layers," and creates in a variety of styles. As a stay at home mom to two boys, Michelle stamps for her sanity. It also serves her desire to indulge in things girlie, frilly and pink. She crafts every day. Michelle and her husband, Bill, along with Daniel and Ryan, ages 8 & 6, reside outside of Portland, Oregon.

Michelle blogs at Stop and Stamp the Roses.
  Michelle Woerner


Seth Apter

Seth Apter is a mixed-media artist, author, and instructor from New York City. His artwork has been exhibited in numerous exhibitions throughout the United States and Canada and can be found in multiple books, independent zines, and national magazines including Somerset Studio, Cloth Paper Scissors, Studios, and Artful Blogging. He is the voice behind The Pulse, a series of international, collaborative projects that are the basis of his book "The Pulse of Mixed Media: Secrets and Passions of 100 Artists Revealed", released in March 2012 by North Light Books. He is also the artist behind two workshop DVDs released in June 2012 by North Light Media: "Easy Mixed Media Surface Techniques" and "Easy Mixed Media Techniques for the Art Journal". He is currently working on his second book, due to be released in January 2014. Seth joined the Spellbinders Blog Team in November 2012 and looks forward to all of the new possibilities.

Seth blogs at The Altered Page.  
  Seth Apter